Natalie McCool has amassed a ton of organic support and critical acclaim with her truly innovative and beautiful take on pop music. 

Recent album Memory Girl has enabled her to embark on a brand-new adventure, reaching its £3k pre-order target within just two weeks of announcing the then-untitled record to her supporters, with album singles Closure and Devils landing radio plays on BBC Radio 1, BBC 6Music, BBC Introducing/Amazing Radio, and singles ‘A Sun Going Down’ and ‘Heaven’ securing Track Of The Week on BBC Introducing Merseyside, picking up tastemaker support from the likes of Wonderland, CLASH, Record of the Day, Under The Radar, The Most Radicalist, When The Horn Blows and more. 

Its release was supported by a busy live schedule, including an official showcase at SXSW in Austin, Texas, a headline UK tour, a support slot with The Wombats on their Fix Yourself, Not The World tour, and festival appearances at Kendal Calling and Deer Shed Festival, where she performed on the main stage. 

The Sunday Times – Hottest Track of the Week (‘Pins’) 

“A lilt pop gem” 

The Line of Best Fit

“Despite “being on the inside looking out”, McCool is sure to be in the minds of her listeners with Memory Girl. The album is truly alluring and takes place inside the mind of the typical introvert. Begging to be accepted, McCool approaches the exceptional.”